Optimization of search engines and sites

Optimization of search engines (SEO) is the process of affecting the visibility of a website or a web page in unpaid search engine results, often referred to as results "" natural "," organic " or". In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine users. SEO may target different kinds of search, including image search, local search, video search, academic search, [1] news search and specific vertical search engines industry.

As a strategy Internet marketing, SEO considers how search engines work, user searches, actual search terms or keywords entered into search engines and search engines, which are preferred by your audience target. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of inbound links or inbound links, it is another SEO tactics. From May 2015, mobile search has finally surpassed desktop search, [2] Google is developing and pushing mobile search as the future in all its products and many brands are starting to take a different approach in their Internet strategies

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